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Purposeful plans. Designed outcomes. No luck required.

Creating Success Through Strategic Design & StoryTelling

Our Story

At Très Chic Collective, we believe that growth isn't accidental—it's intentional. We partner with ambitious SMEs and creator-founded brands who are ready to move beyond guesswork and into strategic clarity.

Our approach blends creativity with structure, helping you define your brand identity, align your messaging, and build campaigns that resonate. We don't just create beautiful work—we design solutions that drive measurable results.

"We don't rely on guesswork. We design success."

Our Core Values

innovation

Innovation

We push boundaries and think differently to create strategies that stand out in crowded markets.

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Trust

We build lasting partnerships based on transparency, reliability, and genuine commitment to your success.

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Responsibility

We take ownership of outcomes and deliver work that creates meaningful impact for your brand.

Who We Work With

Perfect Fit

  • SMEs and creator-founded brands
  • Founders ready to scale with strategy
  • Businesses seeking clarity and structure
  • Brands that value strategic creativity
  • Decision-makers committed to growth

Not a Match

  • × Brands looking for quick fixes only
  • × Those not ready to invest in strategy
  • × Companies wanting design without depth
  • × Businesses unwilling to collaborate
  • × Brands that prioritize price over value

Success is designed — not accidental.

Meet the Founder

Marilyn Kiki

A brand and creative strategist turning ideas into movements
Marilyn Kiki is a brand and creative strategist with a unique ability to turn ideas into movements. With over seven years of experience across beauty, luxury retail, digital marketing, and experiential strategy, she has built a reputation for helping businesses design growth with intention, clarity, and innovation.

The Journey

Her journey began in the beauty industry, where she worked with global powerhouse brands. From beauty advisor to store manager, clinical consultant, e-commerce manager, and eventually Brand & Marketing Manager — Marilyn mastered the full spectrum of brand building, customer experience, and storytelling.
Estée Lauder
Dior
L'Oréal
Clinique
Every role sharpened her instinct for strategy, human behaviour, and the power of community.

The Vision

In 2025, she founded Très Chic Collective — a consultancy designed to help SMEs, founders, and especially creator-led brands scale through strategy, structure, and modern brand storytelling.

As a naturally creative thinker, Marilyn is deeply passionate about creator-founded brands — businesses born from personality, authenticity, and lived experience. She understands how creators think, how their communities behave, and how to turn followers into customers through identity-driven strategy.

Très Chic was born from the belief that success isn't accidental — it's designed. And to design success, brands must think differently, build differently, and show up differently.

The Approach

Clarity
Removing noise and helping brands understand who they are
Creativity
Crafting ideas that disrupt and differentiate
Community
Turning audiences into engaged ecosystems
Strategy
Aligning vision with data, structure, and long-term impact

The Work

Her work spans strategic planning sessions, creative consulting, brand positioning, community building, and content-led innovation. She has led successful strategy engagements for multiple SMEs and creator-founded brands.

As a strategist, Marilyn is known for herhonesty, intuition, and ability to take brands deeper— helping them uncover their value, articulate their story, and build a roadmap that actually moves the needle.

"Très Chic Collective is more than a consultancy; it is my canvas. A space where strategy meets creativity, and where growth is Different by Design."

— Marilyn